TrustaTAG are pharmaceutical industry specialists whose technology vehicle is approved for use on medical products.
TrustaTAG's capabilities include regulatory compliance, consumer information, product serialization, authenticity, batch recall and traceability of individual product to consumer.
TrustaTAG's technology has been adopted by a list of Blue Chip global and South African pharmaceutical and FMCG companies.
Download a full presentation of our technology here.
TrustaTAG provides legally-compliant product information to consumers in multiple countries and in user-elected languages, all from the same pack artwork (in the form of a 2D barcode).
TrustaTAG provides serialized counterfeit detection at a unit level for consumers, as well as supply chain participants, without requiring specialist equipment or infrastructure.
TrustaTAG provides standards-based, global track and trace technology across the supply chain, including the "last mile" from depot to retail or consumer. TrustaTAG's system also caters for products targeted at specific audiences, such as state medicine packs or information for healthcare professionals or internal company staff.
The real value in TrustaTAG's solutions is that all of these key features are provided through a single technology solution, being a 2D barcode on the pack artwork and a unique serial identifier.
TrustaTAG leverages widely available smart and feature phone technologies, thus providing functionality in emerging as well as mature markets. TrustaTAG Systems' technology integrates with existing processes in almost all components of the supply chain.
TrustaTAG's authenticity module is unique and has no parallel in terms of the features and technology provided.
The features of the module include:
Compliance & Traceability
The TrustaTAG software guides companies through a rigorous template of questions and text entry that result in the issuing of a 2D barcode specific to the product.
This barcode can then be incorporated onto packaging and subsequently scanned by almost all consumer mobile phones and display product information to the consumer as required by the various related industry and consumer protection acts for the product.
The same barcode, coupled with a unique serial number provided either by TrustaTAG or ingested from another manufacturing execution system, allows intelligent traceability of medicine through the supply chain.
On its own, serialization has very little benefit to manufacturers. TrustaTAG helps augment the system and provide real value added benefits to manufacturers. These include:
TrustaTAG's software caters for complex traceability requirements such as aggregation and disaggregation through the supply chain.
TrustaTAG Systems supports several standard barcodes, and has augmented these standards with additional functionality within the system to allow for increased flexibility for the manufacturer.
There are two major types of 2D barcodes used for consumer interaction - Quick Response Codes (QR-Codes) and TAGs.
Both are supported by TrustaTAG for consumer facing solutions.
For non-consumer traceability solutions, TrustaTAG Systems adopts industry standards, being serial GTIN and Data Matrix, where appropriate.
TrustaTAG Systems has developed a close working relationship with Microsoft (and ScanBuy (www.scanlife.com) - to whom Microsoft has licensed the technology) and has direct access to application interfaces in order to render QR-Codes and TAGs on demand.
One of the most unique and important aspects of the TrustaTAG system is the ability for any person with a mobile phone to scan a 2D barcode and retrieve information specific to the product in question.
This may be product information, batching information, ePedigree, authentication, counterfeit detection or even in some cases supply chain check-in and check-out information.
In emerging markets, it is vital that this information is retrievable not only via smartphones and tablets, but through feature phones as well.
The main reason for this is that feature phones are still the dominant type of phone used by consumers and citizens in emerging markets.
TrustaTAG's system supports tablet devices, smartphones and feature phones.